Making money from ads on your blog requires an insane amount of traffic.
That’s not to say making money from the web is out of the question — quite the contrary. Instead of depending on huge amounts of traffic to sell advertising, consider the following six types of businesses you can start at home with your blog.
These types of businesses still require a lot of work, but you don’t have to spend years building the foundation like you might if you planned on selling ad space on your blog.
Let’s take a look.
1. Business Directory
If you can find an interesting way to diversify your directory from the Yellow Pages, Yelp, and FourSquare, you can start a business directory at home with minimal cost.
Business directories offer a simple solution, but the more Google can answer our questions about the hours of operation, phone number, and address of a local business, the less likely we are to depend on business directories for answers. With a little creativity, you could create something of a niche business directory that offers people something more than basic information and reviews.
It’s up to you to figure that out.
Once you do, there are plenty of WordPress themes specifically designed for people interested in starting a business directory, including Salvatore by ColorLabs.
This type of business is a larger undertaking than most, especially regarding the cost and resources required to obtain large amounts of business information, but with a little creativity and research, you can start that business from home sooner than you thought.
2. Classified Ad Board
Starting a classified ad board isn’t difficult.
If you’re interested in writing about your local community, you could easily create a classified ad board specifically for the community.
You don’t need to start a national classified ad board to be successful … in fact, the more focused it, the better the chance of it taking off in a way that begins generating a profit.
Whether you create a classified ad board for a specific niche of interest or community is up to you, so before you do anything you need to figure out what your focus is and how your work will serve an audience. For example, if you write about painting, you can launch a classified ad board for people interested in selling and buying art supplies. Your classified ad board has to relate to your blog content in a way that makes sense to your audience.
Classified ad boards usually let users post for free, but you could make a profit by offering premium upgrades to advertisers, including featured listings.
3. Job Board
Starting a job board is a lot like starting a forum, in the sense that you need an established audience to increase the chance of success.
Without an established audience, advertisers aren’t interested in investing the money to advertise. And on the other hand, your audience won’t find the job board very interesting if there aren’t many jobs posted.
To avoid this, consider creating content that attracts an audience before launching your job board. Once you have an audience ready, you’ll find it relatively easy to launch and manage a job board, as many WordPress themes out there provide features that automate the process of accepting payment, adding jobs, and even featuring upgraded listings.
Once you launch, be careful not to lose focus on your content in exchange for finding advertisers. Your content will attract your audience, and your audience will attract advertisers.
4. Coupon Site
If you write about saving money, you could expand your blog into a profitable coupon site.
Unlike the classified ad board or job board, you wouldn’t need an established audience before launching, as the content you publish would attract the audience.
Attracting an audience with your content may even be easier than usual as you could do it from two different directions … content about new coupons and content about saving money.
Considering the audience would be interested in both of these types of content, you could attract traffic from two different directions than complement each other.
Learn how the Rabat theme can help you start your coupon business.
5. Affiliate Site
This is probably one of the most common types of businesses bloggers start from their home, as it requires no additional overhead and offers a chance to make money by promoting products made available by others.
If you write about medical care, you can start an affiliate business focused on promoting medical equipment for patients, families, and caregivers.
Obviously, you’ll want to focus on a topic that interest you so you can spend a good amount of time writing content that attracts people to your blog. If you can’t generate traffic, your won’t earn a commission on the affiliate products your promote. On the other hand, if you can generate traffic, you could make a good chunk of money.
This type of business isn’t for everyone as it’s super competitive.
6. Ecommerce Site
Bloggers that have gone on to attract huge followings have been able to turn a profit by selling either physical or digital products through their blog.
If you’re writing about food, you could sell recipes, cook books, cooking equipment or even your own creations, like ingredients in a jar. This is pretty common among creative people, as it enables you to make a living from your creative work without the middle person charging a fee.
For many, this is the goal.
With WordPress and a simple ecommerce plugin like WooCommerce, you can create your own selling environment where people can browse and buy the products you sell.
The blogging medium has matured in a way that empowers people to make a living on their terms … we just have to figure out what works for us. This list of six businesses you can start at home with your blog is just the beginning. With a little research, you’ll discover a handful of opportunities.
The blogging medium has cracked open an opportunity previously unavailable … the opportunity to make a living doing what you love. So whether you’re an entrepreneur, writer, or chef, you can now expand your blog into a business that generates a full-time income for you and your family.
It takes a lot of work, but the reward of making a living independently is worth it.